Top 10 Reasons to Buy the 2025 Geely Coolray
- 01 Globally Synchronized Design with Enhanced Dynamic Styling
- 02 Intelligent Cockpit Experience with Leading Tech Features
- 03 Mature Powertrain Balancing Performance and Economy
- 04 Active Safety Technology Providing Comprehensive Protection
- 05 Flexible Space Layout with High Practicality
- 06 Diverse Price Range Catering to Different Budgets
- 07 Global Quality Standards Ensuring Reliability
- 08 Accelerated Brand Internationalization with Expanding Service Network
- 09 Localization Strategy Meeting Regional Needs
- 10 High Cost-Effectiveness Offering Value Beyond Price
- Feel Free To Contact Ahcarsale Anytime
With Geely accelerating its global strategy—especially in Europe, Latin America, and Southeast Asia—the 2025 Geely Coolray is gaining more attention worldwide as a global model.
Geely has already launched the 2025 Coolray in some Latin American markets. This compact SUV starts at around 130,000 RMB (about 18,000 USD). In China, the vehicle carries the name “Binyue,” while globally it sells as the Coolray.
01 Globally Synchronized Design with Enhanced Dynamic Styling
The 2025 Geely Coolray shares the same design language as the latest Chinese Binyue L. Its redesigned front fascia gives the grille and bumpers a more modern, dynamic look.





At the rear, the brand emblem now sits below the full-width taillight instead of above it. This change creates a more balanced appearance. The model keeps its compact dimensions—4,380 mm in length and a 2,600 mm wheelbase—which suits urban driving well.
Because of this globally synchronized design, buyers inside and outside China enjoy the same stylish exterior.
02 Intelligent Cockpit Experience with Leading Tech Features
Inside, the 2025 Coolray moves away from visually integrated screens. It now uses an 8.8-inch instrument cluster and a separate multimedia display. The multimedia system offers either an 8-inch or 14.6-inch screen and runs on the Flyme Auto OS.






Comfort features include a panoramic sunroof and an electric tailgate. In colder climates, drivers will especially appreciate the steering wheel heating and seat heating functions.
03 Mature Powertrain Balancing Performance and Economy
Under the hood, the 2025 Coolray uses a proven 1.5-liter turbocharged four-cylinder engine. It produces 174 horsepower and 290 Nm of torque, paired with a 7-speed wet dual-clutch transmission.


Some markets also offer an entry-level Coolray Lite version. This model comes with a 1.5-liter naturally aspirated engine generating 125 horsepower. Buyers can choose between a 5-speed manual or a CVT. This setup provides adequate performance while maintaining good fuel economy.
04 Active Safety Technology Providing Comprehensive Protection
The 2025 Coolray performs well in safety. It comes with intelligent driving aids such as adaptive cruise control, automatic emergency braking, and lane-keeping assist.



A 360-degree camera system also offers all-around visibility. This makes parking and maneuvering in tight spaces easier. These features often appear in higher-segment models, giving the Coolray a safety advantage.
05 Flexible Space Layout with High Practicality
Though positioned as a compact SUV, the Coolray uses a practical five-door, five-seat layout. This meets the daily travel needs of most families. The interior balances passenger comfort with storage convenience.
Built on the BMA platform—designed specifically for compact models—the vehicle offers strong space utilization and body rigidity. Whether for city commuting or weekend trips, the Coolray provides flexible space.
06 Diverse Price Range Catering to Different Budgets
The 2025 Geely Coolray offers multiple price points for different budgets. In Chile, the new Coolray starts at 15.49 million Chilean pesos (about 18,000 USD). The Coolray Lite begins at 12.49 million pesos (about 15,000 USD).
The table below compares approximate prices across different channels and markets:
| Market/Channel | Price Range (USD) | Remarks |
| Alibaba Wholesale | 8,400–12,000 | Varies by order quantity |
| Latin America Retail | 15,000–18,000 | Reference price for Chile market |
| Other Online Channels | 9,360–10,550 | Reference price for single unit |
These prices show that the Coolray holds strong competitiveness against other models in its segment.
07 Global Quality Standards Ensuring Reliability
Geely has built a global R&D and production system. The company runs multiple R&D centers and testing facilities worldwide. This ensures its products meet the quality and safety standards of different markets.
As a global model, the 2025 Coolray was designed from the start to comply with regulations and user habits across markets. Such a global approach ensures reliability and durability in diverse environments.
08 Accelerated Brand Internationalization with Expanding Service Network
Geely is speeding up its internationalization, particularly in Europe, Southeast Asia, and Latin America. The company partners with international brands like Renault to share sales networks and production facilities.
In Brazil, for example, Geely works with Renault to sell Geely models through Renault’s dealer network. This cooperation gives consumers access to sales and after-sales support across a wider region.
09 Localization Strategy Meeting Regional Needs
Geely tailors its approach to different markets. In Indonesia, the company introduced a right-hand-drive Coolray and is considering local production.
This localization strategy covers not only product adaptation but also marketing and after-sales systems. For consumers, it means products and services that better match local needs.
10 High Cost-Effectiveness Offering Value Beyond Price
Considering its design, features, performance, and services together, the 2025 Geely Coolray delivers value beyond its price segment. Against rivals in the same range, the Coolray shows clear advantages in technology and safety.
As the quality and technology of Chinese cars keep rising globally, models like the Coolray are reshaping how international consumers view Chinese brands. It demonstrates the strength of a new generation of Chinese automotive manufacturing.
Through its global sales practice, Geely is steadily building brand recognition in Latin America, Southeast Asia, and Europe. From bulk orders on Alibaba to retail sales in dealerships in Santiago, Chile, the global journey of the 2025 Geely Coolray is just beginning.
Feel Free To Contact Ahcarsale Anytime
More Article
More Cars
Latest Articles